Dye-free
The natural color of poultry is pinkish-white, due to the absence of feed coloring agents and premium breed that has not been genetically modified.
Zdravăn Moldovenesc is the Safir Family brand which includes Romanian products made from slow-growing, free-range and dye-free poultry. The farms are located near the forest and the chickens are fed daily by hand in the traditional way by local people. Our slow-growing chicken meets all the criteria of the European Chicken Commitment and even exceeds them.
Dye-free
The natural color of poultry is pinkish-white, due to the absence of feed coloring agents and premium breed that has not been genetically modified.
Farms near the forest
Protection from heat stress and fresh air increase meat quality and contributes to a better life.
Fed daily by hand
The contribution to the meat quality capital is also ensured by reducing the stress of the chickens through gentle behavior in daily hand feeding.
Live from the farms
A unique live on-farm experience that allows our customers to see first-hand how chickens are bred in the best conditions.
In order to preserve our family heritage and to ensure that it is honored throughout the production process and that the product reaches you exactly as we promised, we have developed and continue to do so, through ongoing investment and responsible involvement, an integrated value chain with major impact on the quality of our products. For more than 8 decades, the Safir family's way of being good has been a guarantee. The concept of being good has been the Safir family’s guarantee for over 8 decades.
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